The Story of Poppy & Co
Poppy & Co is a brand that creates clothes for women that don’t just make you look good, but also feel good.
Our vision is to make clothes for you that are a part of your every day life. Shirts you wear to work, to brunch, or just for a lazy day at home. Whatever the mood, Poppy’s prints will bring a ‘pop’ to it! Every print is a vibe and is created in-house and therefore exclusive to our brand.
How we do it
At Poppy&Co we design, print, manufacture and directly sell our own products.
Our love for keeping the world colourful makes us release new prints in bold colours every few weeks.
Founder: Prachi Gupta, the founder of Poppy & Co, has been an entrepreneur and corporate professional for the last 15 years. With a background in health, technology & marketing, she spent a year studying fashion, learning pattern making and doing extensive research with over 100+ women across all shapes, sizes & personalities to finally find the fit that is Poppy & Co’s trademark fit.
What's different about Poppy clothes
Poppy & Co is here to make fuss-free and size-inclusive button-down shirts, designed by a woman for a woman. Our first product is a shirt that is all shape inclusive, has no pesky boob gap and lastly is comfortably long so that you can keep the shirt out or tuck it in.
Journey
Launched in early 2022, Poppy wants to make clothes for women that are mentally and physically empower them. We even go as far as calling our shirts "Dopamine Dressing".
Over the last 12 months, women from all walks of life, from homemakers, to professionals, to entrepreneurs, to celebrities have bought Poppy clothes, and we’re just getting started! See some customer love here.
There are customers who have over 15 Poppy outfits in their wardrobe, and keep coming back for more!
We look forward to being a part of your wardrobe and creating happy memories, every-time you wear a Poppy. Hope you enjoy wearing a Poppy shirt as much as we are passionate about creating it!
We would love to hear from you if you have any ideas, thoughts on or even if you would like to join our team:
Mail: hello@poppyandco.in